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Start Your Brand Off with a Bang
September 19, 2022

Start Your Brand Off with a Bang

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With the rise of social media, branding is more important than ever. Here are three crucial steps to follow to start your new brand off with a bang!

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Plan Your Next Move

Your brand reveal is the initial introduction that will make a lasting impression on your existing or potential customers. First, it is crucial to set roles for each team member and have a clear vision for the branding launch. A detailed plan should outline a timeline, deliverables, and deadlines. This will ensure you have everything needed to have a successful brand launch.

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Sneak In Strategy

Think strategically about how you will reach your target audience through social media channels and via content production. Your brand reveal should be comprehensive and include a range of content from email marketing, blogging, and social copy. This requires extensive research into who your target audience is and where they converge in the digital world. Do they use social media? Can you reach them through email marketing? Stick to the W’s- who, what, when where, and why and you’ll be able to develop a more comprehensive rebranding strategy.

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Steal the Spotlight

No matter what plan and strategy you develop, it is crucial to think outside of the box with your content development. Unveiling your brand is a multiple-step process; we suggest utilizing storytelling as much as possible. A good story has the power to grab the audience’s attention and keep it. Share your company’s humble beginnings, personal and professional struggles that people and other business owners can relate to. This is your opportunity to share your brand with the world; take advantage of it!

We know from experience how much goes into planning a branding reveal. Do not be afraid to reach out for professional help. Our experienced team will develop a marketing strategy for your brand and ensure you have unique branded designs for print and digital. Give us a call to discuss your next project at (973) 691 – 5804.

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Heather Koby-Reddy CEO
Heather Koby-Reddy is the Owner and CEO of FatRabbit Creative, a digital marketing agency located in Morris County, New Jersey. FatRabbit Creative is a StoryBrand Certified Agency, which means they are specially trained to help clients clarify their messaging and get more leads to grow their business. Heather leads a team of talented digital marketing professionals who provide a range of services including website design, search engine optimization, social media management, email marketing, and content creation. Under Heather's guidance, FatRabbit Creative has helped hundreds of businesses in a variety of industries strengthen their online presence and attract more customers.
Picture of Heather Koby-Reddy

Heather Koby-Reddy

Heather Koby-Reddy is the Owner and CEO of FatRabbit Creative, a digital marketing agency located in Morris County, New Jersey. FatRabbit Creative is a StoryBrand Certified Agency, which means they are specially trained to help clients clarify their messaging and get more leads to grow their business. Heather leads a team of talented digital marketing professionals who provide a range of services including website design, search engine optimization, social media management, email marketing, and content creation. Under Heather's guidance, FatRabbit Creative has helped hundreds of businesses in a variety of industries strengthen their online presence and attract more customers.