Henry O. Baker didn’t need to take an insurance policy out against this redesign–it’s timeless! This main street insurer has been in business for over 90 years but their branding didn’t reflect the established business Henry O. Baker had become.
We envisioned a much cleaner, professional brand that would instill trust and showcase their experience. A mega-dropdown navigation allows the site to be easy to navigate while also clearly outlining their services so customers would be able to find what they were looking for quickly.
The site is traditional, yet modern, and was personalized to reflect their community roots. In fact, we bet if you go to the site right now, there’s someone waiting to help you! This is one local business we’d be proud to have as a neighbor–they’ve been serving their community for over 90 years and show no signs of stopping. Talk about work ethic!